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Archive for the ‘Sessions’ Category

This morning’s peer to peer breakfast was very well attended for such an early start.  Discussions on the dental/medical connection, technology, small business marketing, dental benefits ROI, universal healthcare, provider networks, discount dental , children’s oral health, retirement market and working with brokers were fruitful in the ideas generated.

A big issue permeating many of the discussions was the management of provider networks.  The complexity of credentialing providers and maintaining systems to accomodate accuracy in networks spans across a number of functions within the dental plans including impacts on the auto-adjudication of claims, difficulty consumers have negotiating loosely accurate provider directories, and timely credentialing.

Other issues addressed included the need to utilize product and pricing segmentation in retirement markets, education of the various audiences of the dental benefits industry about the value of dental benefits, the use of discount dental products to address the needs of the dentally underserved market and better collaboration between public and private payers to provide more access for the care of childrens’ oral health.

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One might not put the words entertaining and research statistics in the same sentence, but the break-out session covering NADP’s research offerings and activities was both fun and informative.  Modeled after the game shows Who Wants to be a Millionaire? and Are You Smarter Than a Fifth Grader?, Jerry Berggren, playing the part of Regis Philbin, guided the audience and the victim contestant through a series of progressively more difficult questions about NADP’s research reports and activities.

The session was held twice, on Wednesday afternoon and Thursday morning.  Experts Karen Gustin and Darrin Hall were on hand to assist the contestants in their quest for the grand prize.  Jennifer Erb of DenteMax, Gary Pickard of Pacific Dental Services, and NADP’s own Kris Hathaway ALMOST made it through the series of questions, but Kim Sheldrake of United Healthcare successfully waded through the arcane and odd research questions posed to her through the course of the game to win the grand prize, a collection of promotional items from the NADP Conference exhibitors.

Attendees appreciated the innovative format and plans are in place to make the show a regular feature on cable public access channels across the country. 🙂

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Our featured presenter, Scott Klososky, presented this morning to a packed room about how to foster innovation through the adoption of technology. Although his presentation only lasted for about an hour, the themes he addressed are the talk of the corridors and meeting rooms.

As he took the audience on a tour of some of the trendier applications in technology, the constant challenge was for us to see how these trends could impact our businesses. Some of the applications may seem plain silly. Twittering, Cyber Twin, Second Life, and mash-ups may not be widely adopted in the corporate world, but the principles they represent can give us some insight in how to develop a culture of innovation within our organizations. Getting the people that know the business to interact effectively with those that understand the technology is the key to uncovering innovations.

Klososky provided some concrete ways to encourage the people that new the business, but have little understanding of technology to interact with those who may not understand the business, but are experts in the use of technology. Round organizational charts provide a different way for people to understand their role and position within an organization. “Ranks off” meetings have the potential to remove the psychological barriers that may prevent some smart, but green colleagues from offering ideas. Geek seeding, distributing IT talent throughout an organization, puts the technology gurus in close proximity to end-users to foster innovation where it is needed most. Technology training is the second part of the technology investment that many companies have already made.

Klososky’s unique style, which included a few dance steps that would get votes on Dancing with the Stars, kept the audience in rapt attention, and his suggestions for developing innovation sparked ideas among the attendees that will surely be discussed in board rooms and around water coolers when attendees return to their workplaces.

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